At the intersection of publishing, technology, and marketing
Our mentality here is to first do no harm, and make sure that if we’re going to do integrations, users genuinely find it to be a big benefit. — Russ Grandinetti, Amazon VP of Kindle Content (via PaidContent) I’ve been asked by several people what I think about Amazon’s acquisition of GoodReads. It’s funny because [...]
File under: yet another reason to never stop working. Or, further fuel your iPhone or Android addiction. Or, be a good marketer. However you choose to look at it, analytics are a must-have arrow in the marketer’s quiver. I’ve become convinced that it is useful to be able to take a quick look at your [...]
I am a multi-channel marketer with 15 years experience in publishing, working in roles from Editorial to IT, from Design to Marketing. My professional passion is marketing innovation.
Recent Comments